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Tuesday 9 March 2010

Viewer Analysis

BARB

Channel 4

w/e 14 Feb 2010



000's
1EMBARRASSING BODIES (WED 2102)3,636
2ONE BORN EVERY MINUTE (TUE 2101)3,304
3RELOCATION RELOCATION (WED 1959)3,137
4SHAMELESS (TUE 2201)3,034
5COME DINE WITH ME (SAT 1800)3,005
6COME DINE WITH ME (SAT 1729)2,489
7DEAL OR NO DEAL (FRI 1612)2,367
8DEAL OR NO DEAL (WED 1612)2,345
9DEAL OR NO DEAL (TUE 1612)2,325
10COME DINE WITH ME (WED 1730)2,322

'Embarrassing bodies' was the number one most viewed on Channel 4 within the last week, with 3,636 views. The least viewed show was 'Come Dine With Me' with 2,322 views on Channel 4 within the last week.

Viewing Figures

Explain how commercial stations compare to BBC viewing figures (for example, XFM, Kiss FM, Magic). Include a ‘Glossary’ for the viewing figures such as the meanings of: Population, Avereage Hours Per Head, Average Hours per listener

Why advertisers are interested in Radio ratings.



TO DO:

About BARB (more detail)

Why advertisers are interested in ratings



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